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    Clear offers. One configuration each.

    Self-serve builds and retainers check out online. Discovery-heavy services show pricing and route to a fit call. All prices in CAD. HST applied at checkout where applicable.

    Secure Stripe checkout Auto-issued invoice 3-month retainer minimums

    Not sure what you need?

    Start with the Practice Growth Audit

    A 90-minute working diagnostic plus a written 90-day plan — $497 one-time. Credited in full toward any engagement started within 30 days.

    Learn more

    Websites

    A custom-coded site that converts inquiries into booked sessions.

    Own the code yourself, or let us host and maintain it for you.

    Custom Website

    A custom-coded practice website. You own the code. We hand it over with documentation so you can host and edit it yourself.

    $2,495 one-time

    Timeline: 3–4 weeks

    • Up to 10 custom-coded, conversion-optimized pages
    • You own the codebase at handoff
    • On-page SEO + schema
    • Analytics and conversion tracking
    • Booking or intake form integration
    • 2 revision rounds
    • Full handoff, documentation, and training

    Not included

    • Custom illustration or photography
    • E-commerce or booking software development
    • Pages beyond 10 (+$250/page)
    • Ongoing hosting, maintenance, or monthly updates

    Requirements

    • Copy and imagery provided by you, or add the Content Add-on
    • Post-purchase 20-minute scoping call before work begins
    • You arrange hosting after handoff (we can recommend options)
    Details

    Managed Website

    Same custom-coded site as Custom Website — we host, secure, and update it. You never touch the stack.

    $495 setup + $2,690/yr

    12-month initial term

    Hosting and maintenance included. No separate hosting bill.

    Year one: $3,185 total · then $2,690/yr

    Timeline: 3–4 weeks to launch · 12-month initial term

    Term: 12-month minimum, then month-to-month

    Different from Custom Website: you do not receive the codebase. We operate hosting and updates.

    • Up to 10 custom-coded, conversion-optimized pages
    • We host, secure, back up, and maintain the site
    • On-page SEO + schema
    • Analytics and conversion tracking
    • Booking or intake form integration
    • 2 revision rounds at launch
    • Up to 2 routine content or layout requests each month

    Not included

    • Full copywriting, custom photography, e-commerce, or software development
    • Ongoing SEO campaigns, paid ads, or third-party subscription fees
    • Code ownership / self-hosting — we run the site on our stack

    Requirements

    • 12-month initial term; month-to-month after that
    • You provide final copy, brand assets, and imagery; light copy polishing is included
    • Unused monthly requests do not roll over

    Optional upgrades

    • Pages beyond 10 (+$250/page)
    • Additional content or layout work beyond the monthly allowance: $75/hour
    • Advanced functionality or larger sites: custom quote

    SEO

    Local visibility and content that ranks.

    Local Growth Retainer

    Google Business Profile, local SEO, citations, and technical site health.

    $750 onboarding + $650/mo

    Timeline: Onboarding week 1; 3-month minimum, then month to month

    Term: 3-month minimum, then month-to-month

    Covers GBP, local SEO, and technical health. For content, social, and ads in one engagement, see the monthly growth bundles. Long-form content alone is the Content Package, or bundled in the Practice Growth Package.

    • Google Business Profile management (posts, reviews, Q&A, photos)
    • Local SEO and citation building
    • Technical site health monitoring
    • Monthly performance reporting
    • One onboarding fee charged once, ever
    Details

    Content Package

    Long-form blog and service page content, researched, written, and published for you. Written inside CRPO and OCSWSSW advertising standards.

    $495/mo (2 pieces) · $995/mo (4 pieces)

    Timeline: Add-on to any retainer

    Term: 3-month minimum, then month-to-month

    • 2 long-form pieces researched, written, and published per month
    • CRPO / OCSWSSW advertising-standard review
    Details

    Google Ads

    High-intent search ads — managed or handed off to you.

    Google Ads Setup & Management

    Launch and manage high-intent search ads for your practice.

    $895 setup + $695/mo or 15% of ad spend, whichever is greater

    Timeline: Setup 2–3 weeks; ongoing management monthly

    Term: 3-month minimum, then month-to-month

    • Search terms review and negative keyword additions
    • Bid and budget adjustments
    • Ad copy testing
    • Landing page recommendations
    • Monthly report and a call to walk through it

    Requirements

    • Minimum $1,000/month ad spend
    • Ad spend is paid directly to Google and is separate from management fees
    • Admin access to Google Ads and Analytics

    Google Ads Setup & Strategy

    Same build as management, handed to you with documentation. You run it from there. No monthly fee.

    $1,300 one-time

    Timeline: 2–3 weeks

    You own and run the account from there. No monthly retainer.

    • Campaign structure, keyword research, and match type strategy
    • Negative keyword list built before launch
    • Responsive search ads and extensions
    • Geographic and schedule targeting
    • Conversion tracking installed and verified, including cross-domain if you book through Jane or Owl
    • 60-minute handoff session with documentation

    Bundles

    Done-for-you search, social, and ads — or a full launch with website and intake.

    Three monthly tiers plus the Practice Growth Package if you need a site built in.

    Search Foundation

    Local search, citations, technical SEO, and one published article each month — fully done for you.

    $750 onboarding + $1,450/mo

    Timeline: Onboarding week 1 · 3-month minimum, then month to month

    Term: 3-month minimum, then month-to-month

    • Google Business Profile management and weekly posts
    • Directory and citation cleanup, ongoing monitoring
    • Technical SEO, site health, schema, and tracking
    • On-page optimization of service and location pages
    • One long-form article each month, written and published
    • Review generation prompts and response drafting
    • Monthly report and a call to walk through it

    Not included

    • Social media posts or paid ad management
    • Website rebuild or platform migration (available separately)

    Requirements

    • 3-month minimum, then month-to-month with 30 days written notice
    • One onboarding fee, ever — adding services later does not trigger a second onboarding charge

    Search and Social

    Everything in Search Foundation, plus social content designed, scheduled, and published for you.

    $750 onboarding + $2,350/mo

    Timeline: Onboarding week 1 · 3-month minimum, then month to month

    Term: 3-month minimum, then month-to-month

    • Google Business Profile management and weekly posts
    • Directory and citation cleanup, ongoing monitoring
    • Technical SEO, site health, schema, and tracking
    • On-page optimization of service and location pages
    • One long-form article each month, written and published
    • Review generation prompts and response drafting
    • Monthly report and a call to walk through it
    • Two to three social posts each week, written and designed
    • Scheduling and publishing across your platforms
    • Two print or display graphics each quarter

    Not included

    • Google Ads management (see Full Growth)
    • Website rebuild or platform migration (available separately)
    • Print or display pieces beyond two per quarter (quoted per piece)

    Requirements

    • 3-month minimum, then month-to-month with 30 days written notice
    • One onboarding fee, ever — adding services later does not trigger a second onboarding charge

    Full Growth

    Search, social, content, and Google Ads management in one done-for-you engagement.

    $750 onboarding + $3,050/mo

    Timeline: Onboarding week 1 · 3-month minimum, then month to month

    Term: 3-month minimum, then month-to-month

    • Google Business Profile management and weekly posts
    • Directory and citation cleanup, ongoing monitoring
    • Technical SEO, site health, schema, and tracking
    • On-page optimization of service and location pages
    • One long-form article each month, written and published
    • Review generation prompts and response drafting
    • Monthly report and a call to walk through it
    • Two to three social posts each week, written and designed
    • Scheduling and publishing across your platforms
    • Two print or display graphics each quarter
    • Google Ads build, management, and optimization

    Not included

    • Ad spend (paid to Google directly)
    • Website rebuild or platform migration (available separately)

    Requirements

    • 3-month minimum, then month-to-month with 30 days written notice
    • Minimum $1,000/mo ad spend, paid directly to Google (separate from management fee)
    • One onboarding fee, ever — adding services later does not trigger a second onboarding charge

    Practice Growth Package

    Website, local visibility, content, and intake in one engagement. Our most complete option.

    $750 onboarding + $1,795/mo

    Timeline: 6-month minimum; launch in weeks 1–4

    Term: 6-month minimum, then month-to-month

    • Custom website, built, hosted, and maintained (Managed Website)
    • Google Business Profile and local SEO
    • Two content pieces per month
    • Intake System Build, delivered in month one
    • Monthly reporting and a call to walk through it

    Consulting

    Strategy and structured programs for clinic owners.

    1:1 Strategic Consulting

    High-touch strategy and accountability for clinic owners.

    $2,250/mo · prepay 3 months = $6,075 (10% off)

    Timeline: 3-month minimum; ongoing thereafter

    Term: 3-month minimum, then month-to-month

    • Bi-weekly 60-minute strategy sessions
    • Async support via Loom and email, responses within 1 business day, Mon–Fri
    • Custom systems design and implementation guidance
    • 90-day growth roadmap

    Not included

    • Done-for-you implementation (available separately)
    • Daily ad or inbox management
    • On-call or weekend support

    Solo → Group Practice Program

    Structured coaching to make your first clinical hire.

    $1,750 one-time

    Timeline: 6–8 weeks

    • 4 live 1:1 coaching sessions
    • Hiring + compliance frameworks
    • Templates, calculators, decision trees
    • 6–8 week structured timeline
    Details

    Prefer to talk it through?

    Book a strategy call for call-required services, or start with the Practice Growth Audit if you want a paid diagnostic first.

    All prices in CAD. HST applied at checkout where applicable.

    Book a strategy call
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